WE BELIEVE IN EVERYTHING WE DO.
STEP BY STEP.

We welcome you

A STORY OF ITALIAN STYLE

Our story was born out of a passion: we are people in love with beauty, that of things made well and made with care. All that we do is for the women who want to feel free and to express themselves. They take life on from the heart, searching for authenticity. If you’re here, maybe we have something in common; it’s a pleasure to meet you.

DESIGN

We were inspired by you, by us, by Italian style, which has made the past and returns to the present with a bold step.

Through the pencil of Francesca, our shoe designer, we conceive collections outside the dynamics of changing fashion, because we want a product that lasts.

We love timeless details, for a product which lasts over time.

CRAFTSMANSHIP

From parents to children, someone has even learnt from their neighbour: the handmade shoe is the incredible result of the passing on of an art.

Let’s go where the Italian shoemaking tradition has deep roots, you feel it in the land and in the people.

We want to rely on the hands of those who represent Italian excellence.

AWARENESS

For us, creating a product of quality is a form of kindness to the world; we select certified materials and we only offer products that are thought to last over time. We’re on a journey to reduce our impact and leave positive footprints.

Each day, we choose to work with responsibility, contributing to the beauty of this world.

THE DIRECT LINE

Each product arrives at your door directly from the hands of our Italian artisans; there aren’t intermediaries, we work alongside them, creating a direct line with our customers.

In this way, we offer you only the best quality, at the right price.

Each product arrives from the hands of our artisans directly into yours.

Let’s look further

HOW IT BEGAN

One part of us was born in 2013: Velasca men is the result of Enrico and Jacopo’s idea and of perfect teamwork. We’ve had time to experiment and to improve our way of doing things. In 2021 we felt ready to look further and expand the family.

#VELASCAPEOPLE

What we do is always the result of perfect teamwork. We introduce you to some of the team members.

PRODUCT DESIGNER

Franci

Our designer, always with her pencil at the ready. A genuine, smiling and fiery person. She is also the first customer: the first to try every model.

PRODUCT MANAGER

Roberto

He belongs to a family of artisans with whom we work, but he takes care of design and production. He’s a bit like our on site (not) secret agent, always available for a nice meal with friends.

ARTISAN

Mariella

She’s been making shoes for forty years with a passion that never ceases to amaze. She never stops. Everytime that we go to visit, she chats with us as she sews, quilts, polishes. A storm!

MODELS

Lilli and Olivia

The doggies belonging to Ludovico, our brand manager. We were looking for furry models and they passed the auditions with flying colours. Irresistible in-front of, and behind, the camera.

The story continues...